30 Jul 24Online Enters Expansion Phase
The year 2018 marked the commencement of a significant growth phase in the development of 24Online. The past 15 months have included numerous positive changes for the company, including a relocation and new office buildout, a rebranding, and the development of a new website, 24online.jo.
These changes, as well as the signing of several exclusive partnership agreements with international brands, are helping reposition the business for an expansion into new territories and a broader public identity as a changemaker in the Middle East IT industry.
24Online’s new headquarters are in the IGIT Complex, located in the busy commercial district of the Al Sahel neighborhood, just off the 7th Circle, and close to the offices of Royal Jordanian Airlines. The company’s new location provides the staff with convenient access to a widely dispersed client base, and is in proximity to a variety of new office developments in the surrounding neighborhoods.
The relocation process involved a total development of the new space, including ducting, electrical work, carpeting, partitions, painting, and interior decor. Attention to detail was paid every step of way to ensure branding and visual design consistency.
24Online executives Ihssan and Khalid Abukhalaf undertook the project of a total company rebranding to better reflect the business’s innovative approach to IT service delivery, while creating branding consistency and recognizability across all platforms. The resulting new logo, icons, and related marketing materials convey the company’s fresh approach and general accessibility in relations with business clients throughout Jordan.
The new website, located at 24online.jo, was created to better convey the company’s accomplishments in it’s 10+ years in operation, and to expand 24Online’s offerings into a wider range of IT-related products. Branding consistency and business transparency were integrated at all levels of the design process, including visual layout and content creation.
In the midst of the above changes, the company has focused efforts and resources toward talent acquisition, with an orientation toward expanding the company’s technical staff. This development has been in response to increasing local demand for skilled and proven IT service providers, as well as service needs from companies located beyond the borders of Jordan.
24Online has also recently signed partnership agreements with several well-recognized international brands, enabling the company to expand product and service offerings into several new directions. The new offerings will be showcased on the company website in the coming months, and will provide 24Online customers unprecedented access to a new array of choices to improve their technology environments.
The relocation, rebranding, site development, partnerships, and talent acquisition are the logical next steps for a company that has long since reached it’s stride in the local IT market.
Having proven it’s merits at the local scale and effectively grown it’s portfolio of clients year-over-year for over a decade, 24Online has a secure foundation for growth and evolution into new directions. The new business developments undertaken in 2018-2019 have now positioned 24Online for an expansion phase into new markets across the Middle East region.